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Alarms 101
Say goodbye to loud, jarring, and stressful mornings
Wake Up Better
You don’t have to hate your alarm. With Loftie, you might even love it. We’ve designed our two-phase alarm system and custom melodic tones to match the way you naturally wake up—working with your brain, instead of against it.
What is a Two-Phase Alarm, anyway?
Phase 1: Wake Up
Gently lulls you out of sleep with soft sounds, automatically fading after 30 seconds.
Phase 2: Get Up
Fully wakes you up 9 minutes later with a continuous, melodic sound.
The Science
Alarm Tones
Using gentle and melodic alarm tones have been proven to be more energizing and minimize the effects of sleep inertia. Loud and jarring alarm tones cause stress and can trigger our fight-or-flight response.
The Creator
Mas Ysa
Mas Ysa is the stage name of Thomas Arsenault, an artist. Mas Ysa began writing electronic music in high school while living in São Paulo, Brazil and later attended the Oberlin Conservatory of Music where he studied Modern Composition.
"I wake up so refreshed to the sounds of the Loftie's ultra-soothing alarms, instead of getting jolted out of bed every morning by my phone's alarm. This has had such a profound impact on my day and has left me feeling more focused and refreshed."
"The sounds help you peacefully drift off to sleep, and the alarm to wake you up is like a gentle kiss from an angel; no more being violently jolted awake by the typical iPhone/Android ringtones."
"I especially enjoy the very first wake up sound, feel like you’re in another dimension and you’re being brought back to reality."
"Loftie has changed the way I wake up. The alarm is a peaceful, helpful reminder that the morning is upon us."
"The two phase alarm is genius - I usually hate waking up in the morning, but the initial "wake up" sounds are pleasant & they don't jar me out of bed"
"I've significantly increased the happiness I experience with my morning alarm after purchasing a Loftie. Therefore, Loftie, you're my best friend."
"I also love how I can schedule my alarm just for weekdays, which means I don’t accidentally get woken up early on weekends :) "
Loftie Clock
Wake up feeling refreshed with a two-phase alarm that mimics your body's natural waking process.
Wind-down in the evening with the bedtime alarm and nightlight.
Get to sleep faster and stay asleep longer with soothing sleep sounds, meditations, white noise, personalized sleep stories and more.
• Two-phase alarm that first brings you out of sleep, then lifts you back to consciousness.
• Customizable alarm tone, volume, and day of the week settings.
• High quality white noise machine and nature soundscapes.
• Updatable wellness content, including breathwork, sound baths, and guided meditation.
• Bluetooth speaker to enjoy your own music and other audio content.
• Adjustable nightlight provides a warm glow and scares away monsters.
• Sleep timer and blackout mode for your perfect sleeping environment.
• 6.5” W x 2.75” D x 2.75” H
• 1.8 pounds
• Polycarbonate shell
• Steel top grill
• Lithium ion battery
• USB-C cable and power adapter
• 2.4 GHz WiFi connection required
"Loftie is here to give us a healthier tech-life balance"
"The easiest way to turn your bedroom into a sanctuary"
"Every detail feels like it’s been refined to reinforce a state of calm”